Don’t forget your backups!

Although computers are incredibly reliable and becoming more so, they still have one major mechanical component, the hard disk. The hard disk is the part of your computer that stores all those documents, photos etc. that you absolutely must keep, and yet that same hard disk is the single most likely component to fail. When it fails it usually does so suddenly and spectacularly. It’s on occasions such as this that you value having a recent and reliable backup. Even if your files are stored on another external hard drive there is a fair degree of security. It is highly unlikely that both disks will fail at the same time.Such as web designers in Southend The Web Design Company, would be a good choice.

So, if you value the content of your hard drive, please be proactive, go and get an external drive, or sign up for cloud backup. Do it now so that when that precious disk drive fails you can smile in the knowledge that everything on it is also stored elsewhere for safe keeping :)

Business Email & More – Google Apps

For the small business one of the essential tools is email. More and more email users need to be able to access their email on the go as well as at the desk. The simplest solution to enable small businesses to gain a corporate class email system is to sign up for Google Apps for Business. Google Apps for Business provides business class email, calendaring, contacts and collaborative documents and for the price of £2.75 per user per month. Google Apps email works across the spectrum from web browsers to Outlook to phones and tablets – all your messages are available anywhere you choose.

This is one way to improve the performance of mobile staff and to allow the small business a full suite of collaborative tools for a minimal investment. Users can be added and removed with ease, and remote devices wiped if lost (provided Google’s device management software is installed).

Datawise Computing has now transitioned several businesses to Google Apps for Business, with excellent results. If you need big business communication for your growing business, then please ask how we can help you to set this up.

The difference an image makes

The difference and image makes

When considering the design of a web site it is vital to consider early on the use of photographic images. Images are vital to any web site, but they must be appropriate and must support the message conveyed by the words. We tend to naturally look for images as a means of judging the tone of an article. Although this may not be the best way to judge content, in an environment where attention span can be reduced to mere seconds it is vital to support words with appropriate images. These images draw the attention and contribute to the perceived professionalism of the site and the content.

A new visitor to a web site will come to subjective conclusions about the site, the content, the authors or businesses based on their initial perceptions of the quality of the design and imagery. It helps, then, to make sure that the photographs are: present, of high quality & appropriate to the content. How does your site stack up?

Grace Magazine Web Site Design

Grace Magazine

I’ve just completed a redesign of the web site for Grace Magazine. They wanted to go for a more contemporary look than the previous site, whilst simplifying the access to the content of previous issues. The previous site was overly complex with some broken links, so we reduced the navigation to a small set of main navigation tabs. This makes it simpler to see what is on offer. The home page was to contain a description of the latest magazine with a link to previous issues.

As with all design work, it is often necessary to put something together based on an initial specification in order to allow the client to see and decide which direction to go. We went through a couple of design iterations that weren’t quite contemporary enough, but arrived at a bold modern style with direct links to excerpts from the magazines in PDF format. Take a look and see what you think…

Grace Magazine Iterations

What should your web site do?

Web-Site-Design

What is a web site, and what should it do for your business? For many small businesses there is a feeling that a web site is important, but not much of an idea as to why, or what it should do.

The most important consideration for the small business is what the web site will do for them. For many this is purely informational – an online shop window so that potential customers can find them and find out a little about them before picking up the phone or making a visit. For others it’s about relationship – regular communication about what the business is doing. For many larger businesses the web site acts as a point of sale where purchases may be made. The type of site depends very much on the type of business: often a business requires the personal touch, a face to face meeting before the sale of a product or service; for others with low value, large quantity sales this is not an issue, it’s all about making the purchase easy.

Before considering your web site it is worth asking the question for your business: What do I want this to do for us? If you don’t know this, then you will never be sure it’s achieving the end result.